Free tools tell you what happened.
We tell you what to do about it.

Be honest with yourself first

If you only want to know which categories your complaints fall into, do not pay us. That's L2, and Unstar will do it for $15. We are only worth it if nobody on your team currently owns the answer to "what do we fix this quarter, and why" — and you want that answer to arrive on a schedule without anyone having to go looking for it.

Why monthly, and why not a dashboard

A field-service app can go a whole day without a single new rating. Publish a number every day anyway and you've built a machine for manufacturing noise — and turned this into monitoring, which is a different business with different economics (AppFollow and AppBot already do it, with far more sources than we have).

So: one report, on a schedule, delivered. We do run one check between issues — whether the current version's 1–2★ share has broken away from the all-versions share, which is what a bad release looks like. The threshold is public: ≥2 points worse, on ≥500 ratings of the current version.

Nothing has crossed that threshold since we published it — so this check stays silent, and staying silent is its correct output, not a missing feature. We'd rather publish the number and have it not fire than tune it down until something lights up.

What your first issue does and doesn't contain

Issue 1 is a baseline: the full breakdown, your competitors, the ranked fix list — everything except a comparison against the previous month, because there wasn't one. Issue 2 is where the "since last time" line appears, and every issue after that gets one more data point to stand on.

We'd rather say that out loud than ship a month-one delta we had to make up. If you only ever want the baseline, buy the one-off and stop there — it's the same report.

The honest part

Every number in these reports comes from public App Store reviews, run through a script anyone could write. There's no private data set, no exclusive access — and we don't pretend otherwise.
What you're paying for is that someone already ran it, already sorted twenty findings into one worth fixing this quarter, and will show you the arithmetic so you can disagree.

One buyer's unprompted reaction, which is the best summary we could ask for: the interesting bit wasn't what we said about their competitors, it was what we found about them — things their own comparison tooling hadn't surfaced.

Not a fit if…

You want raw review data streamed into a warehouse (use AppBot). You need Android and web sources too (Noisely covers 22+ sources). You get fewer than ~30 new reviews a month — there isn't enough signal yet, and we'll tell you that before taking your money.

Your app isn't on the App Store yet. Every figure we publish comes from public App Store reviews — the star distribution, the written complaints, all of it. No listing means no reviews, and no reviews means there is nothing to compute: no complaint rate, no category breakdown, and nothing to divide by when we say "N× the category median".
That isn't a small-sample problem we can hedge around, it's an empty input. We would much rather say it here than after you've paid. If you're pre-launch, here is what we can put together.

Not on the App Store yet?

Then we can't produce a report about your app, and we won't take money pretending otherwise. Here's exactly why, and what is still possible.

Why. Our input is the public review feed. Complaint rate comes from Apple's own star distribution; the category breakdown comes from the text of written 1–2 star reviews. No listing means neither exists. It's not that we're missing a benchmark to compare you against — even the absolute number has nothing to sit on.

What we can do instead — this one is a real product. It's called Track Insight: the map of your category instead of a report about you. Same data, same method — median complaint rate for the whole group, the four or five complaints that almost everyone here gets hit by, how the biggest apps' anger differs from everyone else's, and how the sub-categories inside the label behave nothing alike. Everything is counted, sourced, and written out so you can disagree with it. $49 one-time — no subscription — delivered as a private page plus PDF, with one free re-run of the same track in the three months after your app goes live. There is no row for you in it, and that's the point of it: it answers "what will users shout at me here", which you can act on before you write the first line of code. Want it? Get Track Insight — $49 Tell us your category and we'll say honestly whether the group we track is close enough to what you're building.

Start with the free version. Every category we track has a free one-page summary — median complaint rate, the three complaints you'll be answering anyway, how the sub-categories differ. No signup, no email: trackgap.pages.dev/insight/. If that page already tells you something you didn't know, the $49 version has the parts you actually build against.

If we haven't covered your category yet. We track a fixed set of app groups, and each group gets its own median and its own ranking — pooling unrelated apps into one list is how you get meaningless numbers. If your category isn't one we've built out yet, we'll tell you that straight, and it may need a new group before any of it means anything.

After you ship. Come back once you've collected roughly 30 reviews. Below that there isn't enough signal to say anything you couldn't have guessed, and we'll say so rather than pad it out.